From VOISYS by Dick Hassberger But then again, Rocket Science is not exactly rocket science anymore either! But before you send me a flaming email for denigrating the Special Finance… read more →
December is a time for celebration and reflection. This is an article that I wrote a half-dozen or so years ago, but the message is timeless. I hope that you… read more →
One of the most often repeated laments that I hear on a daily basis, is “I am working those leads as hard as I can.” As hard as I can? Perhaps, and I may have suggested this to you, we should not be working so hard and, instead, concentrate on working these leads completely.
The bottom line is that a lead can pop up anywhere if you are looking or listening. The unfortunate part is that many have either not bothered to build a referral network within their dealership or more likely are just not listening. That is why third-party leads have become so popular and prolific in today’s business climate. So today, we are going to discuss those third-party generated leads.
The end of the month is typically a busy time for Auto Dealers which means it’s slow for me. In the past, I have called a few Dealers the last… read more →
In my 5+ decades in this business, some topics keep coming up over and over. Recently there have been suggestions at conferences, dealer meetings and Twenty Group meetings, that the… read more →
It is that time of the year again, when we deck our halls and yards with scary visages and apparitions! Not that anyone is really scared, but it is the… read more →
A recent ASM blog post included this huge headline, “Fortune Magazine Writer Lambasts Car Salesmen.” It described an article by Becky Quick, a contributor to Fortune magazine as well as an anchor… read more →
An awful lot of pundits, including yours truly, have been predicting that we are in the beginning stages of significant Special Finance growth. A recent article in Automotive News spells out… read more →
This is a question that regularly pops up in conversation and online and may just as well be followed by something like “Where can I find a perfect lead?” Of… read more →