The reality of leads in today’s environment is that of a marketer making the right ‘mix.’ We’ll keep it straight, and show you how this reality came about. I’m going… read more →
Validation is now accepted as a part of the future of the leads business. Yes, anyone can provide a line of data, but not everyone’s data is of the quality… read more →
Are your appointments showing up? You just received a text alert that your provider has sent over an Internet Finance Lead so you rush inside to see what you… read more →
In an effort to deepen our market knowledge Voisys recently conducted an in-depth survey of Gross Monthly Income’s (“GMI”s) based on over 14,000,000 credit applications. These applications were completed… read more →
One of the most often repeated laments that I hear on a daily basis, is “I am working those leads as hard as I can.” As hard as I can? Perhaps, and I may have suggested this to you, we should not be working so hard and, instead, concentrate on working these leads completely.